Brand Design Manager
Tyson Foods, Inc.

Job Info

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Job Details:

Tyson Foods

Tyson Foods is one of the world's largest food companies and a recognized leader in protein. Tyson built its name on providing generations of families with wholesome, great-tasting chicken. But today the company is so much more. As values and behaviors around food have changed, so has Tyson. The company, through innovation, is uniquely shaping what it means to feed our world.

Position Summary

The Tyson Foods Brand Design team, which is part of the Enterprise Growth Team, is committed to delivering cohesive, memorable, and premium design experiences. We understand that best-in-class design creates a competitive advantage while also being a business driver that enables growth. As we build the vision for brand design, we are looking for a Brand Design Manager to help shape, define and build the future of Tyson's legacy brands, including Jimmy Dean, Hillshire Farm, Sara Lee, Aidell's, Ball Park and Wright Brand Bacon.

Your responsibilities will include:

• Bring to life the global brand design vision and brand purpose
• Independently manage multiple large-scale projects under tight timelines
• Guide and manage external agency partners to create break-through and award-winning work
• Infuse storytelling and brand purpose into design
• Build strong collaborative relationships with a diverse range of internal partners across different functions and levels
• Co-create thorough and strategic brand design briefs that clearly articulate the scope and deliverables of a project
• Partner with packaging production team to ensure accurate design intent
• Help design, develop and implement robust brand architecture frameworks that serve to maintain brand consistency and inspire best-in-class design
• Oversee and manage timelines, project deadlines, budgets, invoices and SOWs
• Art direct and lead complex photoshoots
• Attend press checks, review and approve proofs
• Develop competitive design audits that will be used to inform and educate the brand team
• Help develop and deploy internal design training modules to inform and educate marketers and cross-functional teams

Who you will work with?

You will report to the Head of Global Brand Design and will collaborate with the cross-functional teams to effectively bring brand strategy to life. You will manage projects from conceptualization to design development and finalization and lead our roster of talented brand design agency partners to ensure our projects are delivered to the Tyson standard of excellence.

Qualifications

Bachelor's degree in design or related field

5+ years of experience as a proven strategic brand design manager

Comprehensive CPG experience

Skills:

• Exceptional attention to detail
• Excellent written and verbal communication skills
• Proficient in the creative process from ideation through implementation
• Ability to prioritize tasks and set realistic expectations
• Skilled in developing brand identity, design strategy, and design innovation
• Versed in Photoshop, Illustrator, InDesign, Illustrator, Keynote and PowerPoint
• Knowledge of AI framework, tools and platforms
• Familiarity working within established brand guidelines and extensive design tools
• Comfortable working with ambiguity
• Self-starter, thinker and doer. Organized, disciplined and resilient. Energized by challenges.
• Solid understanding of brand design fundamentals and problem solving as demonstrated by your portfolio

Where is the role situated?

The Brand Design Manager will work onsite at our global headquarters in Springdale, AR. We are seeking a candidate currently located in Northwest Arkansas or someone willing to relocate. Remote work or hybrid options are not available

Who you'll work with?

You will report to the Head of Global Design. You will work alongside a Brand Design Manager and partner with marketing, innovation, consumer insights, print production, regulatory, finance and legal

Learn from some of the best

You'll have direct access to brand design and marketing leadership who have extensive experience in working for some of the world's the most renowned brands. You will also partner with the award-winning design agencies

Paid time-off

We offer 20 paid vacation days per year along with 8 annual paid holidays and 1 floating holiday

Relocation package

If you are relocating from outside of Northwest Arkansas, we offer a generous relocation package to get you up and running in your new hometown

Generous benefits

401k with match and health/dental/vision insurance on your first day

Relocation Assistance Eligible:
Yes

Work Shift:

1ST SHIFT (United States of America)

Hourly Applicants ONLY -You must complete the task after submitting your application to provide additional information to be considered for employment.

Tyson is an Equal Opportunity/Affirmative Action Employer. All qualified applicants will be considered without regard to race, national origin, color, religion, age, genetics, sex, sexual orientation, gender identity, disability or veteran status.

We provide our team members and their families with paid time off; 401(k) plans; affordable health, life, dental, vision and prescription drug benefits; and more.

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